Mondial Textile
B2B online store for a second-hand clothing warehouse — monthly sales of over 55,000 RON in the first 6 months
Mondial Textile, a wholesale second-hand clothing warehouse, needed an online sales channel for its customers — second-hand shops and resellers. We built a WooCommerce store structured around how wholesale buying really works, launched in January 2026. In under 6 months: ~17,000 visitors, over 160 orders and average monthly sales of over 55,000 RON.
The challenge
Mondial Textile sells wholesale second-hand clothing — by the bag or by the kilo, sorted by grade — to second-hand shops and resellers across the country. A business with loyal customers at the warehouse, but without a working online store [TO BE CONFIRMED: the domain has had content published since 2021 — was there an old site?]: orders came in by phone or directly at the warehouse, and customers in other cities had no way to see stock and prices without calling.
What set this project apart: the buyer isn't the end consumer but another retailer. That changes everything — from the category structure to the way prices are displayed. A standard “clothing shop” template would have been unusable.
The solution
We built the store on WordPress + WooCommerce, with every decision driven by how a reseller actually buys:
Categories built on wholesale logic, not retail logic. The main sorting follows exactly the criteria B2B clients use to evaluate stock: grade (Grade 1, Extra, Cream) and season (spring–summer, fall–winter), complemented by product categories (bags, shoes, vintage, accessories). A client who knows what they're looking for reaches the product in two clicks.
A simple structure, no noise. Navigation, the downloadable price list and the cart are always in plain sight; a reseller who orders every month doesn't need storytelling, they need efficiency. The design stays interactive and clean, but every element serves the order.
An SEO foundation from launch — a clean URL structure, indexable categories, complete product data — so the domain builds organic visibility from day one, not retroactively.
Results
- ~17,000 visitors in the first five and a half months after launch
- Over 160 online orders, with an average order value of over 2,000 RON — proof that the store serves exactly the B2B audience it was built for
- Average monthly sales of over 55,000 RON through a channel that didn't exist in December
- 46 clients with registered accounts — the foundation of a recurring B2B customer base, beyond guest orders
- Traffic built on two engines: organic social media (the main channel) and organic search, already in second place — over 7,500 sessions from Google for a domain that started from scratch
What the client says
“I highly recommend Zsolt Nistor. He built my website and showed a great deal of understanding, professionalism and creativity. He always comes up with great ideas, is an excellent communicator and pays close attention to detail. I'm very happy with our collaboration and recommend him to anyone who needs a well-built website.” — public Google review, Mondial Textile
